Life: Promotion and Display Design for Organ Donation
hardboard display, approx. 7' x 4' unfolded paper handout, 4.5" x 18" (folded 4.5" x 3.6") magnet website for 1024 x 768
Approximately 4,000 Canadians die annually waiting for an organ transplant. While 85 per cent of the B.C. population supports organ donation, only 17 per cent are registered. I aimed to address this contradiction by debunking the myths and misconceptions of organ donation with a display, handout, and website. The display, shaped as a giant heart, has three viewing angles. A touch screen, featuring the website, provides more information and a registration form. The handout allows people to take away information and includes a magnet that describes one fact about organ donation. This project is being considered for production by B.C. Transplant.